VoiceMap turned ten this month. Ten years is a milestone worth celebrating, but it also invites an uncomfortable question. Are we still a startup?
I’ll start with what I think is the most straightforward answer. In the last twelve months, we’ve paid out more royalties than we did over the previous nine years combined. If a startup is a company with a business model that works best at scale, and most of its growth still ahead of it, VoiceMap is definitely a startup.
Other metrics bear this out, from what has been a busy start to 2024:
- We released version 11 of the VoiceMap app, with wishlisting, adjustable playback speeds and a redesigned library.
- We published 90 tours in ten weeks. Our first 90 tours took almost 80 weeks.
- We added new distribution channels, including Klook and direct listings with Google Things To Do. This is on top of what is already the widest and most flexible range of distribution options available for self-guided tours.
